We offer excellent eCommerce and design solutions and recommend generous copywriting, competitive pricing, subscriptions, relevant content, and more. But is there more to being successful when selling online?
YES,
read on.
All successful eCommerce sites make a genuine connection with their customers.
It is not that different than what we do in real life. Do you remember a great date or business contact? What made that experience memorable? Did you feel understood, did the other person listen to your needs, did you feel valued, and did they invest back in you? If you answered yes, you understand how to build online relationships with potential customers.
Within our system, it makes it easy to build these relationships. You can advertise across Google, Promote & Sell on Facebook, have add-ons like Affiliatly & LeadDyno for affiliate marketing, Kliken Marketing for Google campaigns, Giveaways through Gratisfaction, Trustami for reviews, and Chaty for a chat button. You can even increase sales by using our unique tool to convert abandoned carts into successful sales.
We need to do the same things with our online customers that we do with people we meet in real life, CONNECT. Join them on social media sites and use the unique share tools embedded in the eCommerce sites to remind them you are here in the sea of online products. We must answer their questions quickly on social media, emails, and on the website forms.
Offering a survey on your social media sites to see what kind of products they would like to purchase is a great marketing & relational tool. Showing two different products and asking what they like the best, displaying before and after pictures, and showing testimonies helps relate to customers. These actions all build trust. Let customers know that they can make payments on purchases through Square, which may help to entice customers to purchase your products.
Sharing loyalty coupons on your social media sites is a great way to spread the word about your products and services and builds a larger audience. Let your customers know they can sign-up for a subscription to make it easy to buy monthly, weekly or quarterly. Using videos to educate your customers on how to use your product or why it is better is another way to communicate with them. You can embed a video right in the product description.
If you have a physical location, place a tablet at the entrance and provide coupons for those who join your email list. This will be a great way to increase sales. It's easy to build your email list by using our Customer Relation Manager (CRM) to offer new products and discounts.
Combining online tools and a personal touch is the best way to build your eCommerce site. We offer the tools and info to help you grow your business.
